Two new high-tech VITime® Premium products are now available on shelves, and our popular gummy vitamins for adults come in a larger and more cost-efficient format.
- Advanced absorption technologies: new VITime® Premium products
Our series of innovative products created using liposomal technology has been expanded to include two important nutrients such as glutathione and zinc. The use of a phospholipid shell (liposome) effectively addresses key problems related to conventional forms of these substances.
Glutathione is a powerful antioxidant that, in its normal form, is quickly destroyed by stomach acid, while liposomal delivery helps protect the fragile molecule and ensures its high bioavailability at the cellular level, thus making oral administration highly effective.
Conventional zinc forms often cause gastrointestinal discomfort and nausea, whereas liposomal technology eliminates direct contact of the mineral with the gastric mucosa, thus ensuring comfortable intake and maximum absorption to support the immune system.
- A more convenient format: gummy vitamins in 60-count jars
Responding to numerous requests from its buyers and partners, VTF has broadened its line of VITime® Gummy vitamins for adults, so Beauty, Multi and Energy complexes are now available in plastic jars containing 60 gummies (versus 15-count packages that were offered before).
The shift to the “maxi” format is caused by the desire to provide buyers with a complete course of nutritional support in one package. Meanwhile, for distributors and pharmacy chains, the new format means a higher shelf appeal due to a more favorable price-to-size ratio, plus an increase in the average order value.
By releasing high-tech innovations and optimizing its existing product portfolio, VTF proves its status as a trailblazing manufacturer that makes health care effective, safe and convenient.
